Worse case scenario is PCLN slices through two critical support levels and makes a run for its long-term trend-line in place which is currently around $830-840.

That would no doubt be a huge drop, but in either case, PCLN is seeing some drastic changes taking place today. and there are two support levels, at $927 and $873 that are definitely in play going forward. 

Here’s the PCLN technical analysis:

Priceline PCLN breaking long-term trend line